BRAVIA

ํŽธ์ง‘์—ญ์‚ฌํ† ๋ก 
๋ถ„๋ฅ˜:์†Œ๋‹ˆ์†Œ๋‹ˆ ๋ธŒ๋ผ๋น„์•„
์ด ๋ฌธ์„œ์˜ ์›๋ณธ์€ ์™ธ๋ถ€ ์œ„ํ‚ค์—์„œ ๊ฐ€์ ธ์™”์Šต๋‹ˆ๋‹ค.






BRAVIA
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Experience a whole new world

ํ™ˆํŽ˜์ด์ง€

1. ๊ฐœ์š”

1. ๊ฐœ์š”[ํŽธ์ง‘]

OLED TV ๋ธŒ๋žœ๋“œ ๋ธŒ๋ผ๋น„์•„ A1 ๋Ÿฐ์นญ ๋ฌด๋น„
์†Œ๋‹ˆ์˜ ํš๊ธฐ์ ์ธ BRAVIA OLED๋Š” ์ตœ์ฒจ๋‹จ ์ œํ’ˆ ๋””์ž์ธ์œผ๋กœ
๋†€๋ผ์šด ๋Œ€๋น„, ์ง™์€ ๊ฒ€์ •์ƒ‰ ๋ฐ ์‹ค์šฉ์ ์ธ OLED ๊ธฐ์ˆ  ์ƒ‰์ƒ์„ ๊ฒฐํ•ฉํ•ฉ๋‹ˆ๋‹ค.
TV์˜ ๋ฏธ๋ž˜๋ฅผ ์—ฟ๋ณผ ์ˆ˜์žˆ๋Š” ๋น„๋””์˜ค๋ฅผ ๋ณด์‹ญ์‹œ์˜ค.
- ์†Œ๋‹ˆ์ธก ์˜์ƒ ์„ค๋ช…

์†Œ๋‹ˆ์˜ TV ๋ธŒ๋žœ๋“œ ์ด๋ฆ„์ด๋‹ค. BRAVIA๋ž€ Best Resolution Audio Visual Integrated Architecture์˜ ์ฒซ ๊ธ€์ž๋ฅผ ๋”ฐ์„œ ์ง€์–ด์กŒ๋‹ค. ์ตœ๊ณ ์˜ ํ•ด์ƒ๋„ ์˜ค๋””์˜ค ๋น„์ฃผ์–ผ ํ†ตํ•ฉ ๊ตฌ์กฐ 2005๋…„ 8์›”, ์†Œ๋‹ˆ์˜ ๊ฒฝ์˜ ๋ถ€์ง„์œผ๋กœ ์ธํ•ด ๋ถ€์ง„ ์›์ธ์œผ๋กœ ๊ผฝํžˆ๋˜ TV ๋ถ€๋ฌธ์˜ ๋ถ€ํ™œ์„ ๋‹ด์•„ ๋ธŒ๋žœ๋“œ๋ฅผ ๋ณ€๊ฒฝํ•˜์˜€๋‹ค. ๊ทธ๋Ÿฌ๋‚˜ 2005๋…„๊นŒ์ง€ ์ „ ์„ธ๊ณ„ TV ์‹œ์žฅ 1์œ„๋ฅผ ์ฐจ์ง€ํ•˜๊ณ  2006๋…„๋ถ€ํ„ฐ๋Š” ์‚ผ์„ฑ์ „์ž์—๊ฒŒ 1์œ„๋ฅผ 2010๋…„๋ถ€ํ„ฐ๋Š” LG์ „์ž์—๊ฒŒ 2์œ„๋ฅผ ๋นผ์•—๊ฒผ๋‹ค. ์ด์ „์˜ ๋ธŒ๋žœ๋“œ๋Š”, WEGA์˜€๋‹ค. ์‚ผ์„ฑ์ „์ž์™€์˜ ํ•ฉ์ž‘ ํšŒ์‚ฌ S-LCD (์•„์‚ฐ์‹œ)์—์„œ ์ƒ์‚ฐํ•˜๋Š” ์•ก์ • ํŒจ๋„ ๋ฐ ์•ก์ • ๋ชจ๋“ˆ์„ ์‚ฌ์šฉํ•˜์—ฌ ๋‹จ๊ธฐ๊ฐ„์— ์•ก์ • TV์˜ ๊ณต๊ธ‰ ์ฒด์ œ๋ฅผ ๊ฐ–์ท„์œผ๋‚˜ ์‚ผ์„ฑ์ „์ž์— ์ง€๋ถ„์„ ๋งค๊ฐํ•˜๊ณ  ํ˜„์žฌ๋Š” ์ƒคํ”„์ „์ž, LG๋“ฑ ๋‹ค์–‘ํ•œ ์ œ์กฐ์‚ฌ์—์„œ ํŒจ๋„์„ ๊ณต๊ธ‰๋ฐ›๊ณ  ์žˆ๋‹ค.

ํ•œ๊ตญ์—์„œ๋Š” 2013๋…„ ๊ธฐ์ ์œผ๋กœ ์ฒ ์ˆ˜ํ•ด์„œ ๋”์ด์ƒ ํŒ๋งคํ•˜๊ณ  ์žˆ์ง€ ์•Š๋Š” ์ƒํƒœ. ๊ทธ๋Ÿฌ๋‚˜ ์—‘์ŠคํŽ˜๋ฆฌ์•„ XZ3๊ฐ€ ํ•œ๊ตญ์— ๋“ค์–ด์˜ค๋ฉฐ ๋ธŒ๋ผ๋น„์•„์˜ ๊ธฐ์ˆ ์ด ๋“ค์–ด๊ฐ„ ์ œํ’ˆ์€ ์•„์ง๋„ ํ•œ๊ตญ์—์„œ ํŒ๋งค์ค‘์ด๋‹ค.
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